Anua has become one of the most searched Korean skincare brands in Iraq this year, and this week's price check explains why shoppers keep comparing it: almost every popular Anua product is listed in at least five online stores, and the gaps between the cheapest and the most expensive listing are large. In one case the same bottle costs nearly three times more depending on where you buy it. Below is what we tracked for September 15–22, 2026, with the lowest verified price in Iraqi dinars for each product.
The biggest price gaps this week
The widest spread in the whole Anua lineup belongs to
Anua Heartleaf 77% Soothing Toner. It starts at 9,000 IQD and climbs to 26,000 IQD across 6 stores, a 188.9% difference. That is not a small detail. It is the difference between a cheap everyday toner and a purchase you might regret. On the opposite end,
Anua PDRN Hyaluronic Acid Capsule 100 Serum - 30ml sits between 28,000 and 30,000 IQD, only a 7.1% gap, so there is little reason to hunt around for it.
Cleansing oils: two versions, different jobs
Anua Heartleaf Pore Control Cleansing Oil - 200ml is the version most people know. It is available in 8 stores from 13,751 IQD, but listings reach 28,000 IQD, a spread of 103.6%, so compare carefully. It works best applied to dry hands and a dry face, massaged over makeup with focus on the eyes and lip area, then rinsed with lukewarm water.
Anua Heartleaf Pore Control Mild Cleansing Oil - 200ml does the same job with a lighter touch, formulated with heartleaf extract, rosemary leaf oil and sunflower seed oil. It starts at 15,600 IQD across 8 stores, with a 69.9% spread up to 26,500 IQD. If your skin is sensitive or you mostly need to remove sunscreen, the mild formula is easier to use daily. If you wear heavy makeup, the original removes more in one pass.
Cleansing foams and gels
Anua Heartleaf Succinic Moisture Cleansing Foam - 150ml is a gel-type foam made for sensitive and acne-prone skin, with 10,000ppm of heartleaf extract and protease to lift dead skin cells. The best price is 14,400 IQD from 7 stores, with listings up to 25,000 IQD, a 73.6% spread.
Anua Heartleaf Quercetinol Pore Deep Cleansing Foam - 150ml costs the same at its lowest point, 14,400 IQD, but only 5 stores list it and the top listing is 25,000 IQD. Its grainy formula contains houttuynia cordata powder, glycerin and salicylic acid, which makes it the stronger pick for oily skin and clogged pores.
Anua Hyaluronic Gentle Gel Cleanser is the most affordable cleanser of the group at 11,900 IQD from 5 stores, though the price climbs to 20,000 IQD, a 68.1% spread. It is built with eight kinds of hyaluronic acid and cleans without stripping moisture, which suits dry or dehydrated skin in Iraqi heat.
Serums: what actually differs
Anua Peach 70 Niacin Serum - 30ml is the most widely available Anua product this week, listed in 9 stores, starting at 19,600 IQD and reaching 30,000 IQD, a 53.1% spread. It is a brightening serum used as 2–3 drops spread over the face and neck and patted in until absorbed. With that many stores carrying it, it is also the easiest one to find at a fair price.
Anua Niacinamide 10 + TXA 4 Serum - 30ml focuses on dark spots and uneven tone, with a best price of 18,200 IQD from 6 stores and a top listing of 29,500 IQD, a 62.1% spread. If your main concern is pigmentation left over from acne, this is the more targeted option compared to the Peach serum.
Anua Heartleaf 80% Moisture Soothing Ampoule Serum is the soothing step, used after toner morning and night. It is listed from 24,000 IQD in 6 stores, up to 32,000 IQD, a tighter 33.3% spread than most Anua items this week.
Anua PDRN Hyaluronic Acid Capsule 100 Serum - 30ml is the most expensive product on this list and combines PDRN, collagen and 11 types of hyaluronic acid for moisture and firmness. At 28,000 IQD from 6 stores with only a 7.1% spread, this is the one product where the cheapest and the priciest stores are almost the same.
How to shop smart this week
A practical routine for most skin types would be a cleansing oil, one foam or gel cleanser, the soothing toner, and one serum that matches your main concern, not all four serums at once. If you are building from scratch, start with the toner, since it offers the biggest saving, then add a cleanser and either the Peach or the Niacinamide serum.
Two reminders: prices in Iraqi dinar change quickly, so confirm the current price and stock before ordering, and check delivery cost to your province, because a cheap listing with high shipping can end up costing more than a nearby store. Anua counterfeits also exist in the market, so prefer stores with clear product photos and real reviews.
Note: prices reflect data collected between 15 and 22 September 2026 and can change at any time.