If you're on the hunt for eye makeup that blends fun, retro vibes with high performance, The Balm is a brand you can't ignore. This week (July 27 – August 3, 2026), we've rounded up the most popular The Balm eye products available across multiple stores in Iraq, with price comparisons to help you snag the best deal. From volumizing mascaras to versatile eyeshadow palettes, here's what's worth your dirhams.
Let's start with the mascaras – the quickest way to make your eyes pop.
The Balm Mad Lash - Mascara is an intensive volume mascara in a rich black shade. It's available at 2 stores with prices ranging from 14,750 to 24,000 IQD – a spread of 62.7%, so it pays to shop around. The lowest price is just 14,750 IQD, making it a budget-friendly option for dramatic lashes.
Balm Mascara Cheater does exactly what its name promises: it cheats your way to longer, denser lashes. The black formula builds volume and length in one coat. Prices range from 16,750 to 24,000 IQD (43.3% spread), with the best deal at 16,750 IQD.
For those who need waterproof staying power, 
The Balm Scuba Water Resistant Black Mascara is a smudge-proof, humidity-resistant warrior. Available at 2 stores, the price gap is narrower (17.7% spread) – from 21,750 to 25,600 IQD. The best price is 21,750 IQD, perfect for long days or humid weather.
The Balm Ladies Nuit Mascara Vegan - 8ml is a vegan, deep black mascara that transitions from day to night with a cone-shaped fiber brush. It's priced between 24,000 and 35,000 IQD (45.8% spread). Grab it at 24,000 IQD for a cruelty-free lash fix.
The Balm Mascara Nuit gives your lashes a gorgeous black coating, ideal for a night-out look. The price range is 27,500 to 35,000 IQD (27.3% spread), with the best price at 27,500 IQD.
Now, let's move to eyeshadows and palettes – perfect for creating complete eye looks.
The Balm Balmasai Eyeshadow & Brow Palette packs 18 shades for eyes and brows, offering endless combinations. Prices vary widely from 32,500 to 48,800 IQD (50.2% spread). The best price is 32,500 IQD – a steal for such a versatile palette.
For a touch of shimmer, 
The Balm Foiled Again Foiled Eyeshadow Palette 12 Colors features 12 foiled, metallic shades with intense color payoff. It's available at 2 stores, priced between 38,750 and 48,000 IQD (23.9% spread). The lowest price is 38,750 IQD.
The Balm Jovi Rockstar Eyeshadow & Palette is a rockstar-inspired palette with 12 shades that can be used wet or dry. It's your ticket to center stage, with prices ranging from 46,128 to 52,750 IQD (14.4% spread). The best deal is 46,128 IQD.
For a matte lover's dream, 
The Balm Meet Matt Trimony Eyeshadow Palette offers a multi-purpose palette with shades that work as liners and shadows, day or night. The price spread is the tiniest of the bunch at just 9.9% – from 49,500 to 54,400 IQD. The best price is 49,500 IQD.
Finally, if you're into eyeliner, 
The Balm Schwing Holiday Trio is a trio of black, gold, and blue eyeliners with an easy-to-use applicator. Prices range from 35,200 to 53,500 IQD (52% spread). Grab it at 35,200 IQD for a fun, versatile liner set.
Remember: prices can change, so always check TajPrice for the latest deals before you buy. Happy shopping!